What is R.O.N.?

R.O.N. is a customizable CRM created exclusively for Ideal Producers Group and powered by Azella Advisors — designed to support your business, your relationships and your growth. From automated follow-ups to branded marketing and lead management, R.O.N. gives you the tools to stay organized, stay compliant, and stay top-of-mind with clients and prospects.

Stay Organized. Drive Consistent Growth.

Reach

Send the right message at the right time with customizable campaigns, real-time notifications and compliant message templates.

Organize

Use intuitive dashboards, detailed profiles and automated reminders to stay ahead,  and never lose track of where a lead stands.

Nurture

From birthday reminders to drip campaigns to social media scheduling, R.O.N. helps you stay visible and valuable to clients and prospects.

Built to adapt to the way you work, R.O.N. can be fully customized to match your specific workflows, preferences and branding, giving you a CRM that feels like it was made just for your business. It’s packed with tools that streamline communication, simplify follow-up and strengthen client relationships, including:

  • Custom Automation Workflows
  • Lead Capture, Nurturing & Conversion Tools
  • Automated Email Drip Campaigns
  • Customizable Landing Pages & Lead Capture Forms
  • Timely Follow-Up Reminders
  • Visual Sales Pipeline
  • Real-Time Notifications
  • Full Lead History & Communication Logs
  • Built-In Social Media Scheduling
  • Compliance-Approved Message Templates
  • Training Resources & Support

Whether you’re just starting out or managing a growing book of business, R.O.N. helps you create consistent, compliant and personalized outreach — automatically.

Ready to take your business to the next level with R.O.N.?

Getting started is simple. Our team is here for you every step of the way until your CRM is configured to your specific business needs and beyond.

Here’s how it works:

01

Select your setup package and make the initial payment.

02

Take our simple online quiz to discover your brand archetype.

03

Meet with our team to configure R.O.N. for your workflows and preferences.

04

Access training materials, FAQs and ongoing support to maximize the value of your investment.
Already have a contact list? We’ll import it for you with no volume cap when you choose full setup.

FAQs

How does R.O.N. differ from other CRMs?

R.O.N. is built specifically for producers. It offers industry-specific automation, compliance-ready templates and customizable workflows designed for your business.

Yes. R.O.N. is fully customizable — from workflows to branding to messaging.

Absolutely. R.O.N. was built for simplicity, with an intuitive interface and supported onboarding.

You can automate emails, set reminders and trigger outreach based on lead activity, ensuring consistent engagement.

R.O.N. includes built-in scheduling tools so you can conveniently manage your social media presence and upload content created for you from Spark.

Yes. R.O.N. supports full lifecycle management from new leads to long-time clients.

Ongoing support is included with your monthly access. You can also subscribe to additional support hours for more hands-on help.

Yes. You’ll get access to training materials, tutorials and personalized onboarding sessions.

R.O.N. is built to work seamlessly with many industry-standard tools like Google Calendar, Zapier and all your favorite social media tools. Ask us about specific integrations.

R.O.N. automates follow-up, improves visibility and keeps your outreach consistent so you can manage more leads, build stronger relationships and grow with less effort.

Choose your setup package. After your initial payment, you’ll receive a quiz to discover your brand archetype. Once complete, a consultant will reach out to schedule your onboarding call, review your results and begin setup of your personalized CRM.

Have questions?

Call us at 888.433.2507 to connect with a Sales Consultant.